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Content Optimization SEO Tools

Want to rank higher in Google? Here are some of the best tools to optimize your website. Surfer SEO:      This has quickly become one of the new favorites in the SEO community.  It is one of the easiest ways to get an abundance of over 500 on-page SEO data...

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SEO & PPC Tools for Keyword Research

Understand what your audience wants to find. The power of keyword research lies in better understanding your target market and how they are searching for your content, services, or products Here are a few of our favorite keywords tools that we use at Gekkoshot when...

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Major SEO Trends for 2020

Major SEO Trends for 2020

It's safe to say that 2020 has well and truly begun. So what lies ahead in the world of SEO? With constant changes forever occurring, it’s important to keep up in order to continue to grow. Writing title tags, looking after your links etc will always be a staple but...

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On-Page SEO Best Practices

On-Page SEO Best Practices

On-Page SEO - The Basics So the term On-Page SEO is also known as “on-site SEO and this is where a web page is optimized for search engines and users. This includes optimizing title tags, internal links, content and URLs. Even now in 2020, traditional on-page SEO...

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SEO vs PPC

SEO vs PPC

SEO Vs PPC What is your marketing strategy? Do you opt for SEO or PPC, which is best? The truth is both are great ways for generating traffic but with so many brands competing against each other, you need a strong marketing plan to be ahead of the game.  Both of these...

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