Here at Gekkoshot, we have been building and optimising websites since 2006. Therefore, through years of "practice makes perfect", we can confidently say, we know a thing or two about what works and what doesn't. Below, I have compiled a list of 20 top tips that we...

We have so many websites (very thankful) at the moment that we need a completely sound system that we can rely on to stick to our timelines,  it is the following list of processes and similar in other departments that have gained us the top spot in Google for web...

With the past year’s turbulent nature, Google decided to give us a heads up on the algorithm  update and what exactly it entails - allowing you to adjust your website and ensure that the traffic doesn’t bottom out when the update decides to grace us with its presence....

Postponed, but very much still on its way is the Page Experience algorithm update and the implementation of Core Web Vitals as a ranking factor. The Core Web Vitals were scheduled to launch in May, but in the updated time frame, they will join the others and become...

Optimising Your Content For Featured Snippets   Driving more traffic to your website, that is the goal for most at the end of the day. You want as many clicks as possible on your content that you work hard on and one way to help with this goal is to show up as...

Schema For WooCommerce   Nobody, no matter who they are, can afford not to have structured data in SEO, it is right at the heart of technical SEO and there it will stay forever. WooCommerce is an ecommerce platform that we use every day for an array of clients at...

Talk about an overload of information!! To look at Google Search Google with no purpose, I can tell you from personal experience is just a chaotic and overwhelming experience! One that leaves you confused, concerned, and just really a bit stressed and at a loss....

Before you can even begin to think about ranking, you need to ensure that your content has links. Google finds your pages best when there is a link directing to the page. Internal links show Google your content and tell them how your website is structured. You get to...